Sunday, August 15, 2010

Ben and Jerry's: Maybe not "all natural" but HFCS-free!

Ben and Jerry's ice cream has made headlines again. In a flurry of news releases all linked to findings from the CSPI about the unnatural ingredients found in Ben and Jerry's "all natural" ice cream, the ingredients list of this ever-so-tasty line of ice cream has come under scrutiny. Here's an example of one such news release:
Ben & Jerry’s uses unnatural ingredients, group says

Basically CSPI is stating that there are ingredients (such as alkalized cocoa and corn syrup) in the Ben and Jerry's flavors that are labeled all-natural. Ben and Jerry's contends that they are (1) following FDA guidelines, and (2) responsive to consumer complaints and interests.

Given the issues I have with HFCS, i pretty much knew that Ben and Jerry's ice creams were safe, with one exception: Cherry Garcia. Well, it turns out that about a year ago, Ben and Jerry's changed the formula for Cherry Garcia, removing the HFCS from the cherry mix. Why? consumer interest/demand.

So, two comments on the fact that Ben and Jerry's has made headlines for unnatural ingredients:

(1) at least they're responding to their customer base

(2) in a fundamental way, the FDA and their ludicrous notion of what is "natural" is the source of the problem

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